May 2 2017
Analytics (Bath): – 25 Apr – 01 May 2017
The website stats have taken a beating over the past couple of weeks, could be with a lack of Newsletters driving users to the site because I’ve been on holiday. It could be worth trying to drive traffic to the site via Twitter a bit more this month – especially with all this new exciting Pig Guide stuff going on – Bath Feast etc.
Twitter stats were a lot weaker in the past month than previously, a lot less tweets have been sent out & a lot less interactions made.
The newsletter had a hard time too, the last story about Spring at the Marlborough had a poor click rate compared to the Piattino review – maybe reviews are more popular & also that pic was really good!
The website stats are from the past week.
Last week average
Last year average
Average session duration
Behaviour flow document
The Behavior Flow report visualizes the path users traveled from one page or event to the next. This report can help you discover what content keeps users engaged with your site. The Behavior Flow report can also help identify potential content issues.View PDF
Most popular profiles
- The Redan Inn
- The Cross Keys
- Demuths vegetarian cookery school
- Bath priory
- Chez Dominique
The Twitter analytics are from the past 28 days.
The Newsletter stats are from the past week.
Take a look at Mailchimp's average open & click rate stats by industry for reference.
The Pig Guide:
Official Brand Ambassadors for this year's Great Bath Feast. Get involved >