February 13 2017
Analytics: 6 – 12 Feb 2017
Twitter is ever-improving with some huge stats over the past 28 days. Up to 144k impressions & a big increase in followers.
I didn’t send a newsletter out last week, probably should have sent that Long Arms one. It’s definitely had a knock on effect to the sites website visitor stats.
We only had 253 unique visitors to the site last week & an interesting trend in session duration as people were picking up their reading time during the week with Friday’s readers taking an average of almost 4 minutes on the site.
We’re getting a lot of traffic coming in from Facebook. We’ve been considering how to use Facebook & Instagram in the office as it could be a very good way to increase our web stats & get more users on the site. We don’t want to create work for ourselves though so we need to figure out how to create a decent workflow, content for both & ways to link to the site. More news later on that.
The website stats are from the past week.
Last week average
Last year average
Average session duration
Behaviour flow document
The Behavior Flow report visualizes the path users traveled from one page or event to the next. This report can help you discover what content keeps users engaged with your site. The Behavior Flow report can also help identify potential content issues.View PDF
Most popular profiles
- The Cross Keys
- Lux Rewards
- Thai Balcony
- Chez Dominique
- King William
The Twitter analytics are from the past 28 days.
The Newsletter stats are from the past week.
Take a look at Mailchimp's average open & click rate stats by industry for reference.
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